Why R.J. Reynolds Vapor Company?

Considering the demonstrated growing demand for quality vapor products by adult tobacco consumers, we believe entering the vapor sector with VUSE Digital Vapor Cigarettes is a promising business opportunity that capitalizes on the expertise, tobacco category knowledge and understanding of adult tobacco consumers unique to the Reynolds American operating companies. We work to ensure our high level of product quality and stewardship standards while leveraging our expertise in meeting the expectations of adult tobacco consumers.